Second quarter of 2011 was the time for Motorola, Samsung, and Sony Ericsson to announce and launch their brand new concept for tough and sporty smartphone. The tough smartphone concepts made for active adventurers and anybody with rough, outdoor, or urban activities. Flick it, kick it, throw it, wet it, even drag, and drop it, tough smartphone shall survive and goes wherever you go.
Based on the concept, tough smartphone shall be durable, sporty, but still fashionable. The physical strength advantage of these smartphones shall be supported by user friendly operating system. For these days, I believe that android will be the one that gives us the best and reliable operating system.
The muscle of these smartphones are proved by the IP67 standard certification. These smartphones are supposed to withstand water immersion in up to a meter for as long as half an hour. It's also dust-proof and shock-resistant, which is means it's all we need to go to somewhere that we can push our self to the limit.
For this concept, we could find three similar products from these vendors. Motorola had started the competition with Defy+ which is released on September, and then Samsung and Sony Ericsson followed their competitor with S5690 Galaxy Xcover and ST17a Xperia Active on October.










